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Inside the Studio: The Custom Ring Design Process

Inside the Studio: The Custom Ring Design Process

At the Engagement Ring Studio, we provide our clients with custom ring design services unlike anywhere else. Focused around providing a stress-free, informative environment, our Studio specializes in sitting down with clients and learning about them and their loved one. When it comes to custom ring design, we first pinpoint personal aspects of a loved one’s life and interests, and then develop a unique creation that can only be found on their finger. Here are a few common questions people ask about custom ring design:

So what exactly is “custom ring design” at ERS?

First, our clients bring us an idea of what they want their custom ring to look like. This idea is most often derived from intimate qualities of the person’s loved one, such as their personality or life story. Then begins the creation of a one-of-a-kind ring, one that can’t be found at any shopping mall or jewelry store. These rings are made by hand, with the design developed through CAD, or Computer-Assisted/Aided Design.

Who is usually interested in custom ring design? Who can afford it?

The answer to both of these questions is anyone and everyone looking for an engagement ring! Many men, or couples, believe that custom ring design is a very expensive option, and only people with larger budgets can choose this route for their engagement ring or wedding band. This is completely untrue! We have seen clients work with us to come up with some of the most creative rings without breaking their bank. They have used options such as unique metalwork and setting, gemstones (i.e. sapphires of all colors, morganites, rubies, etc.) as the centerstone or as accents. A very unique and amazing part of working with our Studio is that YOU get to pick your specific stones as well, whether it be diamonds or gemstones.


How does the process of creating a custom ring usually go?

The process of working with one of our clients to develop a perfectly unique custom ring is one we’ve designed to be as stress-free, informative, and client-centric as possible. This means that throughout the whole process, we are working with the person, listening to them about the person in their life whom the ring is for, teaching them insider knowledge, letting them make the decisions about aspects of their loved one’s ring, all while offering our expert advice along the way.

First, we sit down and review any potential design ideas online and within catalogs with our clients to spark their creativity. Once we’ve developed a basic idea and structure of the ring, we employ CAD to get a more visual view. After the design and framework of the ring has been finalized, we source any stones (diamonds and/or gemstones) and bring them in so the client can handpick which stones they want going into their unique work of art. Once the stones have been selected, the real creation of the custom ring begins. The ring’s structure is then molded in wax, cast in the chosen metal, and the stones we’ve selected are set into the ring. The ring is then polished inside and out, and the amazing thing about this whole process is that it’s all done by hand! This is very unlike any mass-produced engagement rings that you would find in a jewelry store.

Well then, how much does custom design typically cost?diamonds

The first thing to remember is that diamonds drive cost. This means how many diamonds, the quality of the diamonds, and how big those diamonds are. As we’ve said before, we work with clients to create beautiful rings that still keep costs within budget by using creative methods that don’t rely on diamonds. This includes creative settings, beautiful metalwork, custom engraving, inclusion of gemstones, and more. However, that certainly doesn’t mean we can’t find the biggest and brightest diamond you might be looking for!

With this being said, people are often surprised that we can create custom engagement rings starting around $1,500! This price obviously goes up and up as larger and higher quality diamonds are included, up to $10,000 and beyond.

So how do I get started creating an amazing custom ring?!

This is the easiest part of the process. Pick up your phone and call us to schedule an appointment at (904) 710-5783, or visit our Contact Page to reach us right now! We would absolutely love to work with you to create a beautiful custom ring that will begin a new chapter for both you and your loved one, with a buying experience you won’t find anywhere else.

Corinne Turnbull

Over 25 years ago Corinne Turnbull became a graduate of the Gemology Institute of American and carried on the family tradition as a third generation jeweler. Since then, she has earned many certifications in the industry and gained tremendous expertise and knowledge which she passionately shares with her clients.